Stick-to-itiveness

“The artist is nothing without the gift, but the gift is nothing without work.”

Emile Zola

There are many strategies you can employ on the road to becoming a successful artist or entrepreneur.

They aren’t mutually exclusive—you can try multiple creative strategies—but it’s often better to experiment with one at a time, otherwise, you’d be dividing your time and potency between too many things.

A classic example is product-market-fit. PMF was concept was created by Andy Rachleff (who is the CEO and co-founder of Wealthfront, and was the co-founder of Benchmark Capital.)

The essential idea is how well does your product meets the demand of the market you are selling it to. What value does your product need to match what the market wants? What’s a market you can address that really wants your product?

Another creative strategy is having exceptional skills. This is the strategy that Cal Newport talks about in his book, So Good They Can’t Ignore You*. (The title says it all.)

I’m a big fan of stick-to-itiveness, aka persistence or perseverance as a creative strategy. If you can consistently show up, day after day, despite whatever curveball, storm, or complacency life throws at you, you have a big chance of being successful.

Sometimes the ones that win the game are the ones who keep playing the longest.

Imagine, for example, Joe Rogan stopped doing his podcast after a hundred episodes. Maybe he got too busy, or he didn’t like the quality of his work, so he stopped. He would have missed out on being the podcasting powerhouse that he is. There are many reasons why his podcast his great—honest conversation, humor, personality, variety of ideas and perspectives—but one of the biggest ones is the consistency.

Of course you want to make double-dang sure you are in the right game.

And with stick-to-itiveness comes challenging yourself and always upping your game. You can’t get lazy and rest on your morals if you want consistency to work. Plateaus and dips are natural, but after every plateau and ever drop there needs to be a rise. Dwayne Johnson sums it up well,

“Success isn’t always about greatness. It’s about consistency. Consistent hard work leads to success. Greatness will come.”

Question: Are you being consistent with your work?

Action: Take some time to think about how you can more consistent this week, starting today.

Share: What’s something you have consistently done for a long time? What’s something you struggle to be consistent with?

STAY BOLD, Keep Pursuing,
— Josh Waggoner | Daily Blog #1083 ☕️

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