Lost in the Weeds

“A lot of times, people have something that they’re afraid of. They’ve got a client that’s mad at them. They’ve got a project that’s due. And they let that stress hang over their head. I don’t let that happen.”

Jocko Willink

Projects start clear and exciting, but once you are in the thick of it, it’s easy to get lost in things that don’t matter or get sidetracked by newer, more recently exciting ideas. A shiny idea is always going to look more appealing than the muddy middle you are currently in, but finishing what you start will be more meaningful than start yet another project.

An idea tends to grow and become more complex over time. A simple idea can quickly turn into an unconquerable beast if you let it.

That’s why its good to schedule periodic moments of pause and reflection on what you are working on, reassess your goals, and how they compare. Even when your deadline is tight, taking a moment to think things through and be intentional about what you’re doing could pay dividends.

  • Is there a better way I could do X?
  • Is this essential? Does this keep the message clear?
  • What’s working and what needs to be improved?

Reassess why you are doing what you are doing. Make sure you are doing it for the right reasons.

If you would start a project even if you never made a single dollar off of it, would you still do it? If the answer is yes, then, you’re on the right track. Most of my regrets in life are decisions based on money alone. Money is motivating, but not so much when you are in facing moments of struggle and challenge. Doing something for the right reasons, out of passion, impact, curiosity, and expression is much more motivating (and often lead to wealth) than just money alone.

STAY BOLD, Keep Pursuing,
— Josh Waggoner | Daily Blog #927

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